The Dangers of Obsolete Technology

September 13th, 2013 by admin

Are You Running Your Business on Obsolete Technology?

Nova Communications Advises Customers on the Dangers of Operating on a Manufacturer Discontinued Phone System

The world of unified communications is centered on the idea of leveraging powerful technologies and applications to boost productivity. When individual employees have superior tools they are able to do more with less and increase bottom-line profitability. However, many businesses are becoming increasingly familiar with the concept of planned obsolescence, which is a policy of planning or designing a product with a limited useful life, so it will become obsolete, unfashionable or no longer functional after a certain period of time. Phone systems and data networks are beginning to show signs of planned obsolescence and business owners are beginning to reexamine their communications infrastructure. Small to medium-sized businesses (SMBs) need to take a close look at their phone systems to evaluate when obsolescence will strike and what steps they can take to avoid this. Many of the existing phone systems that businesses are currently running have been discontinued and no longer supported by the manufacturer. This basically means that the technology has run its course, stopped being manufactured and is becoming exceedingly difficult to service. In other words, if a business is running its communications infrastructure on obsolete technology, when it breaks down there won’t be anyone to help fix it. This is a giant risk that business owners are taking when their customer relationships are on the line. An outdated phone system will ultimately crash. Businesses cannot afford to go down and cut off all contact with their customers. “Here at Nova Communications, we are educating companies on the risks associated with manufacturer discontinued phone systems as well as their options for new technology,” stated Pete Jones, Owner/President of Nova Communications. “This is an exciting time in our industry because with the advent of SIP (session initiation protocol) many companies can easily cost justify the adoption of today’s technology. Plus, these businesses will benefit from applications and features designed to increase their profitability, enhance their employees’ productivity, and give them a competitive advantage, something their outdated phone system cannot do.”

ABOUT NOVA COMMUNICATIONS

Nova Communications is Minnesota's largest and most experienced Toshiba and Zultys dealer. Telecommunications runs your business. The team at Nova Communications has a history dating back to the early 1980’s. Nova Communications does not just provide telephone system equipment and service; we provide a stake in the business of our customers. We learn their business and work with them to ensure they are receiving the very best value. Our goal is a lifelong partnership. The company’s goal is maximum customer satisfaction through total customer satisfaction. Nova Communications provides customers with industry leading technology, serviced by Factory Certified technicians with years of experience. Customer training is offered for every component of the phone system by Nova Communication’s highly experienced team. The company’s trusted and professional technicians offer service to ensure system reliability. Nova Communications also offers comprehensive emergency service 24 hours a day, 7 days a week guaranteed within 2 hours. For more information on Nova Communications, Inc. call (952) 473-2100 or visit http://www.nova-communications.com.

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